Blogs
Reacting with Insight, Online Advertising
http://www.arikaufman.com
This is not about where we've been. Advertising Online technology really has not changed in 5 yrs.
Sure, search is now huge and rich media has the bandwidth it needs. But there is nothing really NEW or BIG out there. The technology has simply become more pervasive; it’s mainstream.
But can we an impact and change the paradigm? The technology pieces are all there. But if we reapply their purposes we may find new results.
REACTING WITH INSIGHT
